Created in 3D as a visual direction for experiential retail & brand activations.
Built around the idea that performance products should be experienced, not just displayed. The space integrates anamorphic visuals and LED storytelling to create a stronger connection between the product and the environment. Designed as a scalable concept for events, pop-ups, and high-footfall retail spaces.
A series of single-screen anamorphic visuals designed for the Puma x HYROX environment, built around the Nitro Deviate Elite 4.
Created entirely in 3D as a direction for retail and large-format screen installations.
